Norman Lamb MP Dares to Wear it Pink

12.00.00am BST (GMT +0100) Fri 17th Oct 2008

Norman Strutting his Stuff in Pink For Breast cancer Awareness Campaign

North Norfolk MP, Norman Lamb is joining forces with Breast Cancer Campaign for its award winning fundraising event, wear it pink, on Friday 31 October 2008.

Norman Lamb MP says "Every year over 45,500 women in the UK are diagnosed with breast cancer. Like many others, I know people who have lost friends and family members to breast cancer. I would like to encourage everyone in Norfolk and throughout the country to support wear it pink on October 31, to raise valuable funds for breast cancer research."

This year's theme is 'dare to wear' and Norman Lamb is urging residents, young and old to get their craziest pink outfits on. Norman Lamb is pictured wearing a pink lab coat to represent the importance of breast cancer research.

Taking part in wear it pink couldn't be easier. Whether you are in an office, at school, or simply popping to the shops, on 31 October donate £2 and wear an item of pink, the more daring the better! Your donation will allow Campaign to continue funding innovative world class research across the UK.

To help Campaign reach this year's target of £3.5 million, take part in the UK's original and best pink day. Call freephone 0800 107 3104 or visit www.wearitpink.co.uk and register to receive your free fundraising pack now.